Create Better Social Content With Your Phone

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Capture & Command

10 seats only. Space to learn. Space to ask. Space to grow.

Sign Up Now for Just $147

workshop

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Introducing...

Helping you go from
“I should be creating” to
actually showing up.

Why This Actually Impacts Your Income

trust is currency

  • Photos that feel dark, cluttered, or visually distracting
  • Videos where lighting and angles undermine presence
  • Inconsistent visual style across posts
  • Content that feels disconnected from the quality of the actual work
  • Avoidance of video because it feels uncomfortable or unclear

That shift supports stronger connection, stronger trust, and stronger client alignment.

Common mistakes I see every week:

I need a seat!
Your visuals speak before you do. Long before someone reads your bio, clicks your offer, or inquires about your services, they are already forming conclusions based on how your content looks and feels.


People invest at higher levels when they perceive professionalism, confidence, and intention. Your visuals play a direct role in whether someone sees you as a leader in your space or scrolls past without a second thought.

These are not aesthetic issues. These are trust issues.

Clarity in Your Content Strengthens Authority

When you understand how to use light, framing, and structure with intention, you show up differently. Your content feels grounded. Your presence feels confident. Your brand begins to reflect the level of work you already deliver.
Higher-paying clients pay attention to details. They associate clarity with competence. They associate thoughtful visuals with credibility. When your content feels inconsistent, underlit, awkward, or thrown together, it sends a message you likely do not intend.

This workshop is designed for business owners who want their everyday content to reflect the caliber of work they deliver.

In-person small group instruction for high touch support

This is about skill, not luck. It is straightforward, practical education that meets you where you are.

There will be no guesswork. There will be no "winging it and hoping for the best." You will learn how to make your content function better for you, not just take up space online.

Your visuals need to feel like you.
Your content needs to attract the people who already want what you offer.
And your workflow needs to be sustainable, not unpredictable improvisation every time you post.

 You will spend three focused hours in my studio learning photographer-informed skills that help you create better photos and videos on your phone with clarity and confidence.

What This workshop Prioritizes:

  • Photos and videos that actually look good on social platforms
  • Skills you can use today and tomorrow without overwhelm
  • Confidence that comes from grasping why it works
  • A grounded curiosity about content creation instead of pressure-filled performance

The Waymakers Content Creation
Workshop Details

sign me up!Join the waitlist
In-person at my studio in Covington, KY (Address sent upon booking)
 Thursday, March 5th
 12:00 to 3:00 pm
 Limited to 10 attendees
 Investment: $147

The group is intentionally small so you have space to practice and ask questions with support.  If this date is full, join the waitlist to get first booking dibs on the next date.

Can't make that date?

 What You Will Learn and Walk Away With

skills and tools

I demonstrate techniques to capture better photos and videos

I will teach you how to use light, angles, and various phone features to elevate your content even more

I will teach you how to use specific affordable tools to elevate your audio and self record easily so you don't need a camera operator. 

Opportunities to practice and capture usable b-roll visuals during the workshop.

Supportive feedback in a workshop environment (no judgment, just growth)

I will introduce you to apps and programs I use to edit/elevate my content and make content creation more efficient. I will not deep dive into each one due to time, but you may see future workshops offered for more advanced learning. 

A discussion around how AI is effecting the content creation landscape and what that means for you as the business owner. 



 Inside the Workshop

 This is practical skill-building that makes your content work better for you.
Guide: What to Create Yourself vs What to Save for a Pro 

Checklist:  B-roll Shot List (your personal cheat sheet)

Insider Guide: My Favorite Content Tools for My Phone (tested and proven)

Checklist: How to Create a Curated Instagram Storefront

bonuses You’ll Also walk away with

You Do not Have to Be a Content Creator to Benefit.
You do not need to be tech-savvy.
You do not need a perfect setup.
You do not need to know what “B-roll” means yet.
you do not need to come "Camera Ready"

YOU DON’T NEED EXPERIENCE BEFORE YOU ARRIVE

This workshop meets you at the beginning of the learning curve and walks you through the foundations with clarity and real-world examples. You will understand what you are doing and how to move forward with intention

Sign Up Now for Just $147

save my seat!

Meet Your Instructor

Hi, I'm Jen

Why not share all my secrets for better photos and videos with my friends?

I’ve spent the last year working 1:1 with women who specifically want to show up more confidently, consistently, and professionally in their businesses. Again and again, I’ve seen that the problem isn’t lack of brilliance or lack of ideas. It’s lack of basic knowledge on how to take better visuals with their phone, lack of environment, lack of structure, and lack of sustainable systems.

I realized one day that I had exactly what it took to solve a few of these issues I had yet to solve through my other offerings. One is this workshop, and the other is with my studio membership. 

The Capture and Command Workshop was born out of a deep calling to serve women owned businesses in innovative ways. It's meant to remove the barriers  so women can build consistency in a way that honors their life instead of competing with it.


This is PERFECT for you if you are...

A business owner wanting to build authority and visibility

A creators who wants their visuals to reflect the value they deliver

Someone who values intention over noise

Someone who appreciates grounded learning instead of pressure

A Natural Connection With the Waymakers Community

This workshop stands on its own. For those who want continued support around sustainable content creation and accountability, it pairs naturally with the Waymakers Studio Membership.
tell me more!

FAQ

Yes. The workshop is structured as a foundational experience. We define terms, model techniques, and practice together so you build understanding instead of confusion.

FAQ

Frequently Asked Questions

Is this beginner-friendly?

Professional photography and strategic brand visuals are essential at key stages of business growth. This workshop supports your everyday content so you can keep visibility working for you between professional shoots.

 Is this meant to replace professional photography or brand work?

Comfort often comes from understanding and repetition. This environment supports gentle confidence-building with practical steps rather than pressure. 

What if I’m not comfortable on camera?

Time limitations are common. The good news is that when you build clarity around systems and content skills, you spend less time guessing and more time creating. If time is an issue because business is booming, then do you really need additional visibility on social media? I wouldn’t add it in if you don’t need more leads coming in.

What if I don’t have time?

While some of what I am teaching can apply to any camera, this is an important question to address. If your phone is older than 4-5 years old and you are wanting to elevate your content, I highly recommend upgrading. The features that have come out in the last 2-3 years are insanely amazing. I also highly recommend a "pro" version or something with more than 1 lens. for the front camera. Keep in mind, this is definitely a business expense! If upgrading is an option, then I would do that before signing up so you get even more benefits from this workshop.

what if I have a really old phone?

Clarity in Your Visuals Leads to Confidence in Your Presence

Clarity makes decisions easier.
 Purposeful visuals help your message land.
 Consistency supports credibility.

This workshop was created for business owners who want their everyday content to feel thoughtful, elevated, and aligned with intention.

The Waymakers Content Creation
Workshop Details

sign me up!Join the waitlist
In-person at my studio in Covington, KY (Address sent upon booking)
 Thursday, March 5th
 12:00 to 3:00 pm
 Limited to 10 attendees
 Investment: $147

The group is intentionally small so you have space to practice and ask questions with support.  If this date is full, join the waitlist to get first booking dibs on the next date.

Can't make that date?

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